BUSINESS SUPERFANS® ADVANTAGE • EPISODE 80

Branding Beyond Products: Discovering the Emotional Connection with Kim Rozdeba

Branding Beyond Products: Discovering the Emotional Connection with Kim Rozdeba

Branding Beyond Products: Discovering the Emotional Connection with Kim Rozdeba

In Episode 80 we're diving deep into the world of branding with Kim Rozdeba, a seasoned brand expert with a career that's shaped some of the biggest names in the biz. Kim breaks down the essence of branding, emphasizing that it’s not just about what a product does; it’s about how it makes people feel. We explore his five Cs of branding: commitment, construction, community, content, and consistency, each crucial in building a brand that resonates and endures. From personal anecdotes, like back...

In Episode 80 we're diving deep into the world of branding with Kim Rozdeba, a seasoned brand expert with a career that's shaped some of the biggest names in the biz. Kim breaks down the essence of branding, emphasizing that it’s not just about what a product does; it’s about how it makes people feel. We explore his five Cs of branding: commitment, construction, community, content, and consistency, each crucial in building a brand that resonates and endures. From personal anecdotes, like back...

In Episode 80 we're diving deep into the world of branding with Kim Rozdeba, a seasoned brand expert with a career that's shaped some of the biggest names in the biz. Kim breaks down the essence of branding, emphasizing that it’s not just about what a product does; it’s about how it makes people feel. We explore his five Cs of branding: commitment, construction, community, content, and consistency, each crucial in building a brand that resonates and endures. From personal anecdotes, like back...

Leadership

Kim Rozdeba

Kim Rozdeba

33:10

33:10

Episode at a Glance

Episode at a Glance

Episode at a Glance

Revenue Reactor Discipline

Leadership

Primary Stakeholder

Customers

Key Takeaways

Key Takeaways

Key Takeaways

Timestamps

Timestamps

Timestamps

PUT THIS INTO PRACTICE

One Action

One Action

Freddy D’s Take

Freddy D’s Take

Resources

Resources

REVENUE REACTOR™

REVENUE REACTOR™

Your Business Is Leaking Revenue. Find Out Where.

Your Business Is Leaking Revenue. Find Out Where.

Your Business Is Leaking Revenue. Find Out Where.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Get Your FREE Revenue Leak Score

Get Your FREE Revenue Leak Score

About the Guest

About the Guest

About the Guest

Kim Rozdeba

Kim Rozdeba

Kim Rozdeba

Never Miss a Practical Business Insight

Never Miss a Practical Business Insight

Never Miss a Practical Business Insight

Follow Business Superfans® Advantage on your preferred podcast or video platform.

Follow Business Superfans® Advantage on your preferred podcast or video platform.