In Episode 80 we're diving deep into the world of branding with Kim Rozdeba, a seasoned brand expert with a career that's shaped some of the biggest names in the biz. Kim breaks down the essence of branding, emphasizing that it’s not just about what a product does; it’s about how it makes people feel. We explore his five Cs of branding: commitment, construction, community, content, and consistency, each crucial in building a brand that resonates and endures. From personal anecdotes, like back...