In Episode 70, John Horn, the CEO of StubGroup, joins us today to dive into the world of digital advertising, where he’s made waves helping businesses rake in over half a billion dollars through killer ad campaigns. With StubGroup ranking in the top 1% of Google partners worldwide, John’s insights are straight from the trenches—he's been in the game since the agency's inception over a decade ago. We chat about the crucial role of tracking in advertising, emphasizing that understanding custome...