BUSINESS SUPERFANS® ADVANTAGE • EPISODE 162

Performance Marketing Mastery: Jake Tlapek on DSPs, TikTok SEO & Conversions

Performance Marketing Mastery: Jake Tlapek on DSPs, TikTok SEO & Conversions

Performance Marketing Mastery: Jake Tlapek on DSPs, TikTok SEO & Conversions

Performance marketing takes center court as Jake Tlapek of Finch breaks down demand-side platforms (DSPs), TikTok SEO, and conversion optimization playbooks that win customers on every channel. He shares his journey from Air Force IT to agency leader and founder-creator, including how posting twice daily sparked 100K+ TikTok followers and a steady stream of leads. You’ll learn why DSPs let brands place ads where buyers actually are—from Hulu to digital billboards—without juggling a dozen dash...

Performance marketing takes center court as Jake Tlapek of Finch breaks down demand-side platforms (DSPs), TikTok SEO, and conversion optimization playbooks that win customers on every channel. He shares his journey from Air Force IT to agency leader and founder-creator, including how posting twice daily sparked 100K+ TikTok followers and a steady stream of leads. You’ll learn why DSPs let brands place ads where buyers actually are—from Hulu to digital billboards—without juggling a dozen dash...

Performance marketing takes center court as Jake Tlapek of Finch breaks down demand-side platforms (DSPs), TikTok SEO, and conversion optimization playbooks that win customers on every channel. He shares his journey from Air Force IT to agency leader and founder-creator, including how posting twice daily sparked 100K+ TikTok followers and a steady stream of leads. You’ll learn why DSPs let brands place ads where buyers actually are—from Hulu to digital billboards—without juggling a dozen dash...

Leadership

Jake Tlapek

Jake Tlapek

39:42

39:42

Episode at a Glance

Episode at a Glance

Episode at a Glance

Revenue Reactor Discipline

Leadership

Primary Stakeholder

Customers

Key Takeaways

Key Takeaways

Key Takeaways

Timestamps

Timestamps

Timestamps

PUT THIS INTO PRACTICE

One Action

One Action

Freddy D’s Take

Freddy D’s Take

Resources

Resources

REVENUE REACTOR™

REVENUE REACTOR™

Your Business Is Leaking Revenue. Find Out Where.

Your Business Is Leaking Revenue. Find Out Where.

Your Business Is Leaking Revenue. Find Out Where.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Take the free 10-minute assessment to uncover hidden weaknesses across leadership, systems, and stakeholder relationships—then receive a clearer path forward.

Get Your FREE Revenue Leak Score

Get Your FREE Revenue Leak Score

About the Guest

About the Guest

About the Guest

Jake Tlapek

Jake Tlapek

Jake Tlapek

Never Miss a Practical Business Insight

Never Miss a Practical Business Insight

Never Miss a Practical Business Insight

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Follow Business Superfans® Advantage on your preferred podcast or video platform.