Growth stage marketing with Mark Donnigan is a masterclass in turning service-first value into deal-flow and category design into competitive moats. Mark shares why leading with genuine help attracts the right buyers and accelerates pipeline, even when not everyone is a fit—because serving is the best net for leads and loyalty. Listeners get real talk on sales–marketing alignment, buyer empathy, and messaging that lands “on the tip of the tongue” before the sales call. You’ll hear how lunch-a...